The Walt Disney Company, and WildlifeDirect Launch National Geographic Kids Africa

This follows the roll-out of educational, entertainment, and outreach programs in the region that will see the distribution of entertainment and engagement programs.

The U.S. State Department, USAID, The Walt Disney Company and WildlifeDirect have partnered in the initiative which seeks to inspire and promote behaviour change and a better understanding of matters environment.

According to Christine Service, General Manager of The Walt Disney Company Africa, the initiative will bring children from across the continent into the conversation and, in doing so, energize the next generation of environmental advocates through this innovative and engaging program.

On her part, WildlifeDirect CEO Dr. Paula Kahumbu, lauded the initiative as a first for the region. "In addition to amplifying local voices around conservation, the National Geographic Kids Africa initiative supports important policy goals in addressing the twin crises of climate change and the loss of biodiversity. U.S. climate and conservation diplomacy aspires to realize economic growth, energy security, and a healthy planet. The loss of nature and the loss of nature’s important gifts to people affect all people, and bold action to tackle these twin crises is more urgent than ever," she added.

Currently, in pre-production, the National Geographic Kids Africa programme is set for a midto-late 2022 rollout across Africa.