'Let Him Cook': Rap royalty King Kaka launches new food show

Kenyan rap royalty King Kaka has swapped his mic for a knife and apron — and no, this isn’t a rebrand into culinary influencing.

The artist and entrepreneur has officially launched ‘Let Him Cook,’ a cooking show that’s as much about food as it is about culture, stories, and challenging tired stereotypes about men and kitchens.

The launch event, hosted at Bio Food Products Ltd headquarters, was a melting pot of media personalities, partners, and fans who got a sneak peek of what the show will serve — and it’s not just chapati and beef stew. Think of it as part cook-off, part talk show, part cultural archive.

‘Let Him Cook’ promises a fresh flavor every Monday, featuring celebrity guests from Kenya’s entertainment, business, and creative scenes, all united by one thing: their love of food.

“This is not just a cooking show,” said King Kaka. “It is a space where culture, conversation, and creativity meet in the kitchen. We are telling our stories through food, and I am excited to do that with brands that value quality, health, and authenticity.”

The show is the result of a collaboration between King Kaka’s Kaka Empire and Bio Food Products Ltd, with support from Highlands Drinks Ltd and Ma Cuisine Ltd.

“Now more than ever, it matters who makes your food and how it’s made,” said Joachim Westerveld, Group CEO of Bio Foods, Highlands, and Ma Cuisine.

“We are proud to bring together brands that operate with the highest safety and quality standards, ensuring every ingredient on ‘Let Him Cook’ is trustworthy, healthy, and truly Kenyan.” He added, “We are proud to partner with King Kaka on a show that celebrates real food and real stories.”

The launch concluded with a behind-the-scenes factory tour, tastings, and the official signing of the partnership agreement — a moment that crowned what is likely to become one of Kenya’s most talked-about shows.

“This partnership between Kaka Empire, Bio Foods Ltd, Highlands Drinks Ltd, and Ma Cuisine Ltd represents a bold move in Kenya’s branded content space,” said Dennis Njenga, Co-Founder and Head of Talent at Kaka Empire.

“We’re proud to lead this collaboration, bringing authentic stories, trusted products, and high-quality entertainment to audiences across platforms.”

‘Let Him Cook’ will premiere to invited guests at an exclusive watch party on Monday, May 19, 2025. For everyone else, the kitchen doors open weekly every Monday at 8pm on King Kaka’s official YouTube channel.