EU approves MotoGP takeover by F1 owner Liberty Media
Ducati Spanish rider Jorge Martin celebrates becoming the new world champion after the MotoGP Solidarity Grand Prix of Barcelona at the Circuit de Catalunya on November 17, 2024 in Montmelo on the outskirts of Barcelona. Jorge Martin won the MotoGP world title after taking a 24-point lead into the final weekend of the season in Barcelona. (Photo by Manaure Quintero / AFP)
Audio By Vocalize
The acquisition of MotoGP by Liberty Media, the American
group that owns Formula One, received the green light from The European
Commission on Monday.
Liberty and the Commission both released statements saying
the deal had received "unconditional approval".
"The deal is now expected to close no later than July
3, 2025, opening the door to a new era for the sport," said MotoGP on its
web site.
Liberty had agreed to buy the motor-cycle grand prix
competition from Dorna Sports in April 2024, but the European Commission opened
an investigation to determine whether the merger violated competition rules.
Colorado-based Liberty said it would acquire 84 percent of
MotoGP with Dorna, a Madrid-based company, retaining 16 per cent in a deal that
valued the company at 4.3 billion euros ($5 billion).
The Commission had been concerned "that the transaction
could lead to an increase in licensing prices for broadcasting rights to
motorsports events."
On Monday the Commission said it was satisfied that, in the
European national markets it investigated, "the companies are not close
competitors for the licensing of broadcasting rights for sports content."
The Commission also looked at Liberty Media's relationship
with parent company Liberty Global, a leading cable operator in several
European countries.
The statement said there was "insufficient evidence
that Mr. John Malone, Liberty Media's largest shareholder, could exercise
decisive influence over Liberty Global."
"We are thrilled," said Derek Chang, Liberty Media
President and Chief Executive Officer, in the company statement.
"MotoGP is a highly attractive premium sports asset
with incredible racing, a passionate fanbase and a strong cash flow profile. We
believe the sport and brand have significant growth potential."
Since Liberty took control of F1 in 2017, it has implemented
an expansion strategy, particularly in the United States, making spectacle its main focus.
With the help of the long-running Netflix series "Drive
to Survive," the group has attracted a younger, more female audience.
"MotoGP is one of the most thrilling sports on earth,
and we look forward to accelerating the sport's growth and expanding its reach
to even more fans around the world," said Dorna chief executive Carmelo
Ezpeleta in the Liberty statement.
As part of the deal Ezpeleta, CEO since 1998, and his team
will continue to run MotoGP.
"Liberty is the best possible partner for our sport and
the entire MotoGP community, and we are excited to create even greater value
for our fans, commercial partners and everyone competing," he said.


Leave a Comment