Verto seeks early-stage African start-ups for Global Business Award
![Verto seeks early-stage African start-ups for Global Business Award Verto seeks early-stage African start-ups for Global Business Award](https://citizentv.obs.af-south-1.myhuaweicloud.com/85466/conversions/dollars-og_image.webp)
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Verto, the business-to-business (B2B) cross-border
payment, foreign exchange (FX) and banking solutions provider has invited
applications for its inaugural Global Business Award.
The prize aims to accelerate the growth of
early-stage start-ups (those that have been operating for a maximum of two years)
from any sector across Kenya, South Africa and Nigeria.
Contestants must demonstrate multiple
market operations and connections with international suppliers and Verto said
the awardees will be selected based on market impact, innovation and growth
potential.
Applications for the award opened on February
6 and continue for the next three months. On October 10, the winner, runner-up
and second runner-up will be announced.
They will be awarded $10,000 (about
Ksh.1.29 million at current exchange rates), $3,000 (Ksh.388,000),
and $2,000 (Ksh.258 million) respectively to scale global expansion
and streamline their cross-border operations.
Verto’s Kenya Country Manager Kevin Ng’ang’a
told Citizen Digital on top of the capital injection, innovators will get
access to mentorship and increased visibility among global investors.
“We will be on the lookout for entrepreneurs
using cross-border operations and how they are helping their target markets
grow, and those using API solutions to reduce transactional costs and improve
market linkages,” he said.
“We are also keen on market challengers solving
critical problems that change the African story.”
Ng’ang’a said beneficiaries will also
connect with fellow innovators from different markets.
“You could find someone in Kenya is solving
a similar problem with the one in Nigeria and it increases your ability to
expand operations within multiple jurisdictions on the continent,” he added.
According to the World Trade Organization
(WTO), 29 per cent of the global gross domestic product (GDP) is now linked to
international trade, and the figure is steadily rising.
In Africa, intra-continental trade is
expected to boost income by $450 billion by 2035, highlighting the
enormous opportunities available and the growing need for businesses to expand
beyond their local markets.
Yet most African businesses have to convert
their local currencies into dollars to engage in intra-African trade, which brings
about added costs and a lengthy process.
Launched in 2017 and headquartered in the U.K., Verto provides SMEs with
solutions that address the lack of liquidity, high transaction fees, and long
settlement times associated with cross-border payments.
The company offers businesses a platform to
make payments in 49 currencies and receive them in 25 currencies at competitive
rates across 190 countries.
“To grow the economy, we have to make moving
goods and services seamless, and that includes paying for them. We aim to reduce
transaction costs as much as possible, improve access to markets and foster
integration between different payment systems,” Ng’ang’a said.
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