Kenyans online are 'launching' fake projects as they mock President Ruto's whirlwind launch spree

The trend, which started permeating X on Wednesday (August 14), involves Kenyans wrapping a ribbon around various nondescript items and then pretending to launch them, an apparent dig at Ruto's penchant for officiating rural projects that should be launched by his Cabinet Secretaries or even MCAs.

The hilarious activities began after Kenyans started noticing that the President was not just launching grand projects but had also gravitated towards launching rather 'mundane' stuff including a school dormitory and water tanks.

In keeping with the same spirit, Kenyans have now decided to apply the sarcasm by imagining various other meaningless stuff which, from the photos shared online, include a loaf of bread and a batch of bananas.

While holding up a pair of scissors, one Kenyan shared a photo of himself 'launching' a mound of ugali, writing, "We're pleased to have William Ruto commission this ugali tonight. He has promised to deliver 3 Luhya men to help us finish it and a posho mill built within this single room."

Another Kenyan shared a photo of a can of Mortein Doom insecticide, complete with ribbons wrapped around it, writing, "There were so many mosquitoes in my room tonight but thanks to President William Ruto, he has launched a Ksh.2 billion insecticide to help me combat the insects. Ruto tano tena!"

Yet another creative Kenyan shared a photo of themselves 'launching' his bed. He wrote: "Tonight, we are pleased to have the President commission the next eight hours of sleep. During that time, his administration will ensure that I sleep soundly and that in the next eight hours, sleep will be replicated all around the country. #RutoDelivers!"

The most viral of them all, perhaps, is a photo that was shared by popular X personality @ItsChanzu who, while sharing a photo of himself about to 'launch' a loaf of bread, wrote, "I'm honoured to have @WilliamsRuto launch my breakfast earlier this morning. He has promised Ksh. 100 Million to build a bakery in my bedroom."

Since the street demonstrations died down and the political temperatures lowered, the President has embarked on' development 'tours which have seen him criss-cross the country, accompanied by several senior government officials, to launch projects some of which, Kenyans have authoritatively noted, had already been launched several years back and by him.

The most eye-popping of the cyclic Presidential launches was Ruto laying the foundation stone for the construction of a new dormitory at Kianbonyoru Secondary School in North Mugirango Constituency, Nyamira County.

"Do you guys know just how much it costs to move the President around? And his entourage? Can you imagine the millions of shillings that were wasted for the President to merely go launch a dormitory? Isn't this something the area MCA can do? This is wild!" Karani Ken said on X