PROFILE: Cynthia Mwangi, ambitious and self-driven head of radio at Hot 96
Cynthia’s Career Factsheet:
➢ Head of Hot 96 Radio – I manage Hot 96, one of the 14 radio stations at Royal Media Services.
➢ Audio and Content Producer.
➢ Radio presenter/host – I host the Saturday morning show at Hot 96 – ‘The Morning After’.
➢ I am a PR consultant and a life coach who has launched a Living by Design template, a vision guide on achieving all you were destined to be, besides being a STAUNCH Manchester United Fan.
I. The ability, the opportunity and the platform to speak for the voiceless shape opinions and influence for the people who are either scared to speak up or don’t have the opportunity. With the confidence I have, it made me realise I could use the same to impact the world.
II. I was vocal, opinionated, and an entertainer from a very young age. I have to give credit to my dad for seeing it before we all did: for a long time, he kept calling me ‘Waithera Muitherania’ a veteran radio presenter formerly at Inooro FM. I couldn’t put three sentences together in Kikuyu, but I knew that’s what I was meant to do. Would I have made a good advocate? Maybe. I might just pick it up.
• Learn to look for opportunities in the position you are in: A couple of years ago, when producing the Jeff & Jalas show, a young intern called Dickson approached me. He wasn’t assigned to Hot 96, but he was passionate about camera work and digital growth. He wanted an opportunity to show what he can do. I got him a camera and allowed him access to the studio. He transformed the show into one of the most successful online content the station has ever had. It wasn’t a surprise when he moved to a different media house and is doing quite well.
• Don’t limit yourself to just one role: Try out as many departments as you can. The more multifaceted you are, the more valuable you become. The industry isn’t kind to lazy people. It tends to swallow you and spit you out in minutes.
• Your hard work will pay off, keep working: Both on yourself and with the assignments given. Who would have predicted an intern at Radio Citizen would become the Station Manager at Hot 96? In between there, I produced for five radio stations; worked six days a week, and put in some long hours while at it.
• Patience and Resilience: My position has exposed me to learn that when things seem to be whirl winding, I need to pause, take a breather and try to see the situation from another perspective before responding.
• Courage: I have learnt that in life, you just need to keep moving despite the noise around you. It is about having the courage to do what needs to be done, period.