Upfield expands its range of products with launch of olive oil
Published on: July 21, 2021 11:09 (EAT)
Upfield, a plant-based consumer products company and manufacturer of Blue Band has introduced yet another innovation in the Kenyan market in the form of Altis Extra Virgin Olive Oil. Altis Extra virgin Olive Oil is produced in Greece and has previously been launched by Upfield in several other countries. “We are delighted to bring a new addition to our portfolio. Altis is a high-quality extra virgin olive oil with a rich, superior and authentic taste of Greece to the last drop. We use the traditional way of collecting, with almost no machinery to ensure the best of the olives are extracted for bottling,” said Peter Muchiri, Managing Director, East and Southern Africa, Upfield. The launch adds to the innovations introduced in Kenya by Upfield after the recent launches of Blue Band Peanut butter, Mayonnaise, and Instant Porridge into the country. Upfield, one of the largest plant-based consumer products manufactcompany in the world and manufacturer of Blue Band has introduced yet another innovation in the Kenyan market in the form of Altis Extra Virgin Olive Oil. The oil previously won the iTQi Superior Taste Award in Europe and the Kotinos Quality Award by the Olive Oil Scientific Society, Filaios, in Greece. It is available in Kenya in 500ml, 750ml and 1000ml bottles in major retail outlets.